Campaign: Somebody. All 33 London boroughs, 1–30 November 2026. One high street, about 500m and one hour per borough, every item counted.
Why: Litter is still found in 9 out of 10 places surveyed in England (Keep Britain Tidy, 2023–24), and most people say it’s getting worse.
Pune Ploggers: Founded October 2019. Plogging communities in 30+ cities, 10,000+ members.
Bristol Ploggers: 140 volunteers, 12 nationalities, 400 miles of streets, 3,750kg of litter (University of Bristol, July 2022).
30 cities, 30 days: December 2022. About 1,500 miles, 250+ volunteers, 360kg of litter (University of Bristol, January 2023).
London, 30 areas: Summer 2024. 30 days across 30 areas of London.
PlogYatra: Launched in London in January 2025 as a 50-city tour. UK cities, Portugal (Faro, Lisbon, Coimbra), Germany (Bremen, Hamburg) and India. Not Scotland or Northern Ireland.
Recognition: Points of Light Award (July 2022), the UK’s 1,967th. A letter of thanks from the Mayor of London, Sadiq Khan (November 2024). Invited to 10 Downing Street. Speaker at COY17. Honoured at the UK Parliament. Fellow of the Royal Society of Arts.
Handle: @theplogman on Instagram. Hashtag #SomebodyLondon.
